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<p style="margin: 0cm 0cm 8pt; text-align: justify;"><span style="font-size:16px;"><span style="line-height:107%"><span style="font-family:Aptos,sans-serif"><span style="line-height:107%">For any major advertising or marketplace platform, searching for ads is significantly faster by using filters. The exact filters available depend on the platform, whether it's an ad management tool like Google Ads, a social media site like Facebook Marketplace, or an e-commerce site. </span></span></span></span></p> <p style="margin: 0cm 0cm 8pt; text-align: justify;"><span style="font-size:16px;"><span style="line-height:107%"><span style="font-family:Aptos,sans-serif"><b><span style="line-height:107%">How to use filters for faster ad searches</span></b></span></span></span></p> <p style="margin: 0cm 0cm 8pt; text-align: justify;"><span style="font-size:16px;"><span style="line-height:107%"><span style="font-family:Aptos,sans-serif"><span style="line-height:107%">Here is a general, step-by-step process for most platforms:</span></span></span></span></p> <ol> <li style="margin: 0cm 0cm 8pt; text-align: justify;"><span style="font-size:16px;"><span style="line-height:107%"><span style="font-family:Aptos,sans-serif"><b><span style="line-height:107%">Navigate to the ad search or management page</span></b><span style="line-height:107%">. For an advertiser, this is typically an Ads Manager or account dashboard. For a consumer on a marketplace, this is the search bar at the top of the page.</span></span></span></span></li> <li style="margin: 0cm 0cm 8pt; text-align: justify;"><span style="font-size:16px;"><span style="line-height:107%"><span style="font-family:Aptos,sans-serif"><b><span style="line-height:107%">Locate the filter options</span></b><span style="line-height:107%">. On most sites, a "Filters" button or drop-down menu is located near the search bar.</span></span></span></span></li> <li style="margin: 0cm 0cm 8pt; text-align: justify;"><span style="font-size:16px;"><span style="line-height:107%"><span style="font-family:Aptos,sans-serif"><b><span style="line-height:107%">Apply filters based on your criteria</span></b><span style="line-height:107%">. The most common and useful filters include:</span></span></span></span> <ul style="list-style-type:disc"> <li style="margin:0cm 0cm 8pt"><span style="font-size:16px;"><span style="line-height:107%"><span style="font-family:Aptos,sans-serif"><b><span style="line-height:107%">Text/Keywords</span></b><span style="line-height:107%">: Search for specific words or phrases in the ad title or description. For precise results, use quotation marks around the exact phrase.</span></span></span></span></li> <li style="margin:0cm 0cm 8pt"><span style="font-size:16px;"><span style="line-height:107%"><span style="font-family:Aptos,sans-serif"><b><span style="line-height:107%">Date Range</span></b><span style="line-height:107%">: Find ads posted within a specific timeframe, such as "Today," "Last 24 hours," or a custom date range.</span></span></span></span></li> <li style="margin:0cm 0cm 8pt"><span style="font-size:16px;"><span style="line-height:107%"><span style="font-family:Aptos,sans-serif"><b><span style="line-height:107%">Location</span></b><span style="line-height:107%">: Limit search results to a specific region, city, or distance from a given address.</span></span></span></span></li> <li style="margin:0cm 0cm 8pt"><span style="font-size:16px;"><span style="line-height:107%"><span style="font-family:Aptos,sans-serif"><b><span style="line-height:107%">Price Range</span></b><span style="line-height:107%">: View items within a minimum and maximum price point.</span></span></span></span></li> <li style="margin:0cm 0cm 8pt"><span style="font-size:16px;"><span style="line-height:107%"><span style="font-family:Aptos,sans-serif"><b><span style="line-height:107%">Item Condition</span></b><span style="line-height:107%">: Search for items that are new, used, or refurbished.</span></span></span></span></li> <li style="margin:0cm 0cm 8pt"><span style="font-size:16px;"><span style="line-height:107%"><span style="font-family:Aptos,sans-serif"><b><span style="line-height:107%">Category</span></b><span style="line-height:107%">: Narrow results by the type of product, such as "electronics," "furniture," or "apparel".</span></span></span></span></li> </ul> </li> <li style="margin: 0cm 0cm 8pt; text-align: justify;"><span style="font-size:16px;"><span style="line-height:107%"><span style="font-family:Aptos,sans-serif"><b><span style="line-height:107%">Save your filters for future use</span></b><span style="line-height:107%">. Many platforms let you save a set of filters for easy access during subsequent searches, which saves you from having to set them up repeatedly.</span></span></span></span></li> </ol> <p style="text-align: justify;"><span style="font-size:16px;"><b><span style="line-height:107%"><span style="font-family:"Aptos",sans-serif">Refine your results further</span></span></b><span style="line-height:107%"><span style="font-family:"Aptos",sans-serif">. For complex searches, many systems allow you to layer multiple filters to create very specific search criteria. </span></span></span></p>
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