Festival Season Selling Tips Posted by : Krishna / On : 21-01-2026 Start Early (T-45 Days): Begin teaser campaigns and lock in your inventory at least 45 days before the festival to capture early-bird shoppers. Optimize for Mobile: Ensure your site loads in under 3 seconds and has a frictionless, one-page checkout process for smartphone users. Curate Festive Bundles: Create high-value "gift hampers" or "ready-to-use kits" that simplify decision-making and increase average order value. Leverage Urgency Triggers: Use live countdown timers on your website and social media to drive immediate action for limited-time offers. Personalize Marketing: Use customer purchase history to send targeted offers via WhatsApp, SMS, or email. Partner with Micro-Influencers: Collaborate with niche creators to provide authentic product reviews and "festive look" inspiration. Offer "Click & Collect": Combine online convenience with local store presence by allowing customers to pick up orders in person. Gamify the Experience: Use "Spin-the-Wheel" or "Lucky Draw" contests to engage users and collect leads. Transparent Shipping: Clearly display estimated delivery dates (EDD) and prioritize same-day or next-day delivery for last-minute buyers. Recover Abandoned Carts: Use festive-themed retargeting ads or emails to offer a small extra discount to users who left items in their cart.