Wishlist and Saved Ads (often referred to as "Save for Later") are essential tools for managing purchase intent across digital platforms without immediate commitment.
How to Use Wishlists
Wishlists are typically long-term collections of products you desire for yourself or as gifts for others.
- Adding Items: Click the heart or star icon on a product page or category view. In 2026, many sites allow "guest wishlisting," so you may not need to log in immediately.
- Managing Your List: Access your wishlist through a heart icon in the top right-hand navigation bar or via your account "Library".
- Advanced 2026 Features:
- Automated Alerts: You can now receive automatic notifications for price drops, low stock, or when an item is back in stock.
- Multiple Lists: Categorize items into specific groups, such as "Home Renovation," "Holiday 2026," or "Gift Ideas".
- Social Sharing: Use "Share" buttons to send your list to friends via WhatsApp or social media to avoid duplicate gifts.
How to Use Saved Ads (Save for Later)
This feature acts as a "provisional basket" for items you are ready to buy but want to move out of your active checkout to avoid immediate payment.
- Moving from Cart: In your shopping cart, select the "Save for Later" option next to an item. This keeps the item linked to your session without including its cost in your current total.
- Restoring to Cart: When you are ready to buy, go to your "Saved" section (usually located directly below your active shopping cart) and click "Move to Cart".
- Cross-Device Continuity: In 2026, saved ads are highly synchronized; an item saved on a mobile app while commuting will be waiting in your cart when you log in on a desktop later.